Market Research

Market Research Company in India

ARS Market Research Services is a Chennai-based market research company helping brands, institutions, investors and government bodies make evidence-based decisions — through consumer research, B2B research, market intelligence and large-scale fieldwork across India.

Request a proposal →Call +91 97899 76662

What we research

Market research at ARS spans the full decision cycle — from understanding a market for the first time to tracking how it changes after you have entered it.

Consumer Research

Attitudes, usage, preference, satisfaction and product testing among the people who actually buy.

Learn more

B2B Market Research

Dealer, distributor, channel-partner and industrial-buyer research for manufacturers and B2B brands.

Learn more

Feasibility Studies

Business, market, location, demand and investment feasibility — before capital is committed.

Learn more

Competitive Intelligence

Competitor profiling, pricing benchmarks, store audits and market-share assessment.

Learn more

Market Entry Research

Demand, competition and route-to-market evidence for a new city, state or country.

Learn more

Large-Scale Data Collection

Household surveys, beneficiary verification and CATI/CAPI fieldwork at national scale.

Discuss a study

How we work

Define the objectiveWe start from the business decision you are facing, not a generic template.
Design the studyMethodology, sample and questionnaire built around that decision.
Field the researchOur own trained teams collect data across India, in the local language of every region.
Analyse & reportClear, decision-ready findings — not just a data dump.

Why businesses choose ARS

Senior-led fieldwork

Our Managing Directors are personally present in the field on every engagement, not just at the proposal stage.

Pan-India reach

Our own field teams can complete 1,00,000+ interviews within 15 days, interviewing in the local language of every region.

Chennai-based, India-wide

Headquartered in Madipakkam, Chennai, with fieldwork experience across Tamil Nadu and every major region of India.

Evidence you can defend

Documented methodology, ready to support a board decision, investor conversation or loan application.

See our case studies →

Have a market research requirement?

Tell us the decision you are facing. We will suggest the right approach, timeline and cost — usually within one working day.

Request a proposal →Call +91 97899 76662