ARS Market Research Services · Chennai, India
Understand people. Decide with evidence.
ARS is a Market Research Company in India providing consumer, B2B and social research, feasibility studies, academic research and large-scale surveys — designed in Chennai, delivered across India.
ARS field teams can complete a national survey of
1,00,000+interviews in just 15 days.
Large-scale data collection
Household surveys, beneficiary verification and state-wide evaluations need speed and scale without losing quality. Our trained teams interview in the local language of every region, with directors supervising in the field.
→Plan a large surveyEdupreneurship Excellence Award
Excellence in Education Research and Impact Evaluation — presented to ARS Market Research Services Pvt. Ltd.
Our story →Top 10 Industrial Market Research Companies
ARS featured in Industry Outlook’s special edition on industrial market research.
Read the feature →Our
solutions
- Consumer research, perception & awareness studies
- B2B, dealer & distributor research
- Feasibility, location & start-up reports
- Retail audits & mystery audits
- Customer satisfaction, NPS & employee studies
- Product tests, including blind taste tests
- Focus groups, SWOT, CBA & go-to-market strategy
- Large-scale data collection (CATI / CAPI)
For NGOs &
government
Baseline, mid-line and end-line studies, CSR impact assessments and independent third-party verification that scheme benefits reach the right families — in Tamil and every regional language. ARS has worked with UNICEF and the Cuomo Foundation, Monaco.
→Discuss an evaluationAcademic &
Ph.D. research
Support for scholars, universities and institutions — research design, questionnaires, field data collection and analysis for academic and Ph.D. projects. ARS has worked alongside IIT Madras, IIM Kozhikode and Great Lakes Institute of Management.
→Discuss your projectStart-ups &
investors
Start-up guidance, market validation and venture-capital-ready reports: market size, customers, competition and feasibility — the evidence investors ask for before they commit.
→View services & pricingJoin our
field network
Are you an experienced field investigator, moderator or supervisor anywhere in India? Join the ARS field network and work on national research studies.
→Join usFEATURED CASE STUDIES
Co-optex · Retail location
Guiding showroom location decisions with catchment analysis
A location study assessing catchment potential, customer profiles and competition.
Nandu Lungies · Market expansion
Distributor appointment study in Hyderabad
Field research to identify and assess potential distributors for the brand’s entry into the Hyderabad market.
AM Noodles · Product research
Blind taste test with target consumers
A structured blind taste test comparing products on taste, texture and preference with consumers.
Sri Sankara schools · Education
Multi-school survey across India
Surveys conducted across Sri Sankara schools in different parts of India.
Ola Mobility Institute · Mobility
Primary data for India’s Ease of Moving Index
Field data collection for a national study of how Indians experience urban mobility.
CLIENTS WHO TRUST ARS — BY SEGMENT
Retail, Fashion & Textiles
Consumer Goods & Food
Technology & Infrastructure
Education & Academia
Development, Foundations & Mobility
Jewellery, Banking & Healthcare
Frequently asked questions
What does ARS Market Research do?
ARS is a Chennai-based research company providing consumer research, B2B research, feasibility studies, retail and mystery audits, customer and employee surveys, social research and impact evaluation, academic research support and large-scale data collection across India.
How large a survey can ARS handle?
Our pan-India field network can complete over 1,00,000 interviews within 15 days, in the local language of each region.
Which cities do you cover?
Chennai and all of Tamil Nadu, plus Bengaluru, Hyderabad, Kochi, Mumbai, Pune, Delhi NCR, Kolkata, Ahmedabad and every major region of India. We also support international clients researching Indian markets.
Do you support academic and Ph.D. research?
Yes. We help scholars and institutions with research design, questionnaires, field data collection and analysis.
Can I buy a smaller service, such as a questionnaire?
Yes — call or WhatsApp us and we will quote you the price on the call. Study synopses and full reports are also quoted on request.
How do I start a project?
Call or WhatsApp +91 97899 76662 or +91 98846 42837, call 044-4281 5500, email admin@arsmrs.in, or send your requirement through our contact page. We usually respond within one working day.
Have a research question?
Tell us what you need to know. We will suggest the right approach, timeline and cost — usually within one working day.
Request a proposal → Call +91 97899 76662 WhatsAppARS Market Research Services Pvt. Ltd. · No. 1-A, 1st Floor, Vendan Complex, Ponniamman Koil Street, Madipakkam, Chennai – 600091, Tamil Nadu, India · +91 97899 76662 · +91 98846 42837 · 044-4281 5500 · admin@arsmrs.in