Feasibility Studies

Business Feasibility Study Company in India

Before you commit capital to a business, a location, a new market or an investment, ARS Market Research answers the question that matters: is this actually worth doing? We are a Chennai-based feasibility study company working with entrepreneurs, corporates and investors across India.

Types of feasibility studiesOur processTalk to us

Types of feasibility studies we conduct

Every feasibility study answers a different question. We scope the right one for the decision in front of you — from a quick market-feasibility check to a full investment feasibility report with financial projections.

Business Feasibility Study

  • Is the business model viable?
  • Cost structure, pricing and break-even
  • Operational and regulatory risks
  • Go / no-go recommendation
Discuss your business

Market Feasibility Study

  • Size and growth of the addressable market
  • Customer needs and willingness to pay
  • Competitive intensity and gaps
  • Market entry recommendation
Assess a market

Location Feasibility Study

  • Catchment profile and footfall potential
  • Competitor density nearby
  • Rent, visibility and accessibility trade-offs
  • Site-by-site verdict
Chennai location studies

Demand Assessment Study

  • How large is genuine demand, not just interest
  • Segment-wise demand estimation
  • Price sensitivity and volume potential
  • Realistic sales/volume forecast
Estimate demand

Investment Feasibility Study

  • Should this investment be made, and when
  • Return and payback under realistic assumptions
  • Market and execution risk factors
  • Investor-ready evidence
Evaluate an investment

Why businesses choose ARS for feasibility research

Senior-led, not junior-run

Our Managing Directors are personally present in the field on feasibility engagements — not just at the proposal stage.

Pan-India field network

Our own field teams can complete a national feasibility survey of 1,00,000+ interviews within 15 days, interviewing in the local language of every region.

Chennai-tested location expertise

Our location feasibility work covers T Nagar, OMR, Anna Nagar, Velachery and every major Chennai catchment, plus cities across Tamil Nadu and South India.

Evidence you can defend

Recommendations are backed by field data and a documented methodology — ready to support a loan application, an investor conversation or a board decision.

See our case studies →

Our feasibility study process

Define the decisionWe start from the business decision you are facing, not a generic template — so the study answers the question that actually matters to you.
Desk researchSecondary data on market size, industry trends, regulation and comparable projects, to frame the field research efficiently.
Field researchPrimary data from customers, competitors, dealers or the catchment itself — collected by our own trained field teams, not outsourced.
Recommendation reportA clear go / no-go or scaled recommendation, with the evidence and assumptions laid out so you can defend the decision to investors, lenders or your board.

Considering a new business, site or investment?

Tell us the decision you are facing. We will suggest the right type of feasibility study, timeline and cost — usually within one working day.

Request a proposal →Call +91 97899 76662

FOR INVESTORS

Evaluating a startup before you invest?

ARS gives VCs, angel networks and incubators an independent field check of market size, customer demand and competition, so your investment decision rests on evidence.

See Research for Investors →