KNOW YOUR BUYER
“Everyone” is not a customer. A real person with a real problem is.
Fill in five lines
Who
Age, occupation, area, income band.
Problem
What annoys or worries them today?
Habits
Where do they shop and what do they trust?
Budget
What will they pay and how do they decide?
Trigger
What event makes them buy now?
Then test it
Guessing a persona is easy. Checking it with 30 real conversations is where the value is.
Want your buyer profile based on real research?
Contact us for customer interviews and surveys.
Also read: How to Do Market Research · Our books